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How Sustainable Is a Custom T-Shirt? Stanley/Stella Carbon, Water and Certifications

Real carbon and water figures for Stanley/Stella tees and hoodies, what the GOTS, Fair Wear and vegan labels cover, and how to order more sustainably.

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A Stanley/Stella Creator 2.0 tee is 100% organic ring spun combed cotton, labeled GOTS organic, with Fair Wear and PETA vegan logos in Stanley/Stella's data. In a dyed color it is listed at 2.28 kg CO2 eq and 1.09 cubic meters of water from cradle to factory gate, and 4.08 kg and 2.12 cubic meters through to end of life.

We are an official Stanley/Stella dealer in Santa Fe Springs. Every material, certification and impact figure here comes from Stanley/Stella's product API. The full lineup is on our Stanley/Stella hub.

What do "cradle to gate" and "cradle to grave" mean?

Stanley/Stella publishes two figures for carbon and two for water on most products, including every style in this article. Their product pages define them:

  • Cradle to gate covers raw material sourcing, all steps of production and transport up to the garment factory gate. It is an estimate based on Life Cycle Assessment methodology.
  • Cradle to grave adds downstream transportation, decoration, use by the wearer and the product's disposal or recycling.

Carbon is in kilograms of carbon dioxide equivalent (kg CO2 eq). Water is in cubic meters in the product data; Stanley/Stella's US pages show it in gallons. One cubic meter is about 264 gallons.

How much carbon and water does a Stanley/Stella shirt use?

Figures are per garment, from the Stanley/Stella product API. The main row for each style is its dyed colors; Natural Raw is listed separately where it differs.

StyleFiberWeightCarbon, gate (kg CO2 eq)Carbon, graveWater, gate (cubic meters)Water, grave
Creator 2.0100% organic ring spun combed cotton5.3 oz2.284.081.092.12
Creator 2.0, Natural RawSame5.3 oz1.833.630.661.69
Crafter100% organic ring spun combed cotton4.6 oz1.893.470.861.71
Sparker 2.0100% organic carded cotton6.3 oz2.995.021.442.64
Freestyler100% organic open end cotton7 oz3.315.751.643.14
Drummer 2.0 hoodie80% organic cotton, 20% recycled polyester8.3 oz6.79.214.235.72
Roller crewneck80% organic cotton, 20% recycled polyester8.3 oz5.066.933.144.24
Changer 2.0 crewneck80% organic cotton, 20% recycled polyester10.3 oz6.489.044.235.74
Cruiser 2.0 hoodie80% organic cotton, 20% recycled polyester10.3 oz8.1311.45.387.29
Cruiser 2.0, Natural RawSame10.3 oz6.29.472.564.47

Weights are ounces per square yard.

Three things stand out in the data:

  1. Undyed is lowest. In all eight styles we checked, Natural Raw has the lowest carbon and water figures. On the Creator 2.0 it is 1.83 kg CO2 eq against 2.28, about 20% less carbon, and 0.66 cubic meters of water against 1.09, about 39% less, cradle to gate. White, Off White and Vintage White carry the same figures as the dyed colors.
  2. Weight matters, but it is not the whole story. Among the tees, the 4.6 oz Crafter is the lowest and the 7 oz Freestyler the highest. In fleece, the 8.3 oz Drummer 2.0 hoodie is listed slightly above the 10.3 oz Changer 2.0 crewneck. A 10.3 oz Cruiser 2.0 hoodie carries about three and a half times the carbon of a Creator 2.0 tee, cradle to gate.
  3. On the Creator 2.0, heathers are close to colors. On that tee, heather colors are listed at 2.31 kg and 1.17 cubic meters, just above the dyed colors.

In gallons, a dyed Creator 2.0 is about 288 gallons of water cradle to gate and a Natural Raw one about 174.

What certifications does Stanley/Stella have?

The product API attaches these labels to each item:

LabelWhat the data showsCoverage in the API
GOTS, "Organic"100% organic cotton tees and tanks, plus the Cooper Dry and Ledger Dry sweatshirts20 styles, including every tee above
GOTS, "Made with 80% organic cotton"Fleece and pants with 20% recycled polyester21 styles, including the Cruiser 2.0, Changer 2.0 and Roller
GOTS, "Made with 85% organic cotton"Archer hoodie, Matcher crewneck and Trainer 2.0 shorts3 styles
Fair WearLogo plus a link to Stanley/Stella's page at the Fair Wear FoundationAll 4,767 products
PETA veganVegan logoAll 4,767 products
OEKO-TEX organic garmentsOEKO-TEX labelAll 4,767 products

Every one of the 46 styles lists Bangladesh as the country of origin. Stanley/Stella's Fair Wear brand page and their own sustainability page go into the detail behind these labels.

How does the Creator 2.0 compare with other popular blanks?

On fiber, per each supplier's data:

ShirtFiber, per supplier data
Stanley/Stella Creator 2.0100% organic ring spun combed cotton, 5.3 oz
Bella+Canvas 3001100% Airlume combed and ring spun cotton, 4.2 oz
Comfort Colors 1717100% ring spun cotton, 6.1 oz, garment dyed

The S&S Activewear description of the 1717 lists US grown BCI cotton, OEKO-TEX Standard 100 and Fair Labor accreditation. We do not have matching per-garment carbon and water figures for the other two shirts, so this table compares fiber only.

How can you make a custom order more sustainable?

  • Pick Natural Raw where the design allows. It has the lowest carbon and water figures in every style we checked, from the Crafter to the Cruiser 2.0.
  • Pick the lightest weight that does the job. The Crafter and Creator 2.0 sit well below the heavier tees in the table.
  • Order the right quantity. Every unworn shirt still carries its cradle-to-gate footprint, so order to your real size list rather than rounding every size up.
  • Make it last. Stanley/Stella's care data for the Creator 2.0: wash cold at 86°F, do not bleach, tumble dry low, iron low at 230°F, do not dry clean.

Which decoration to use is mostly a question of look, feel and quantity; our screen print vs DTG vs DTF vs embroidery comparison puts them side by side, and embroidery on Stanley/Stella hoodies covers staff gear.

Our take

As the Stanley/Stella dealer in Santa Fe Springs, we like that Stanley/Stella publishes per-garment numbers instead of general claims. If you need a shirt you can describe honestly to your customers, the Creator 2.0 in Natural Raw is the strongest option we sell: GOTS organic, Fair Wear, and the lowest listed footprint of its style. Get an exact price for your quantity and print in our instant quote calculator.

Ordering from Los Angeles or Orange County

  • Where we are. 14130 Rosecrans Ave, Santa Fe Springs, CA 90670, serving Los Angeles and Orange County. Pickup is free, or we ship by UPS or FedEx anywhere in the US.
  • Minimums. DTG none, DTF 12, embroidery 24, screen printing 36 pieces per design.
  • Timing. About 2-3 weeks after art approval. Rush available depending on the schedule. Tell us your date.
  • Contact. Mon-Fri 8am-4pm PT, (562) 407-3800, sales@frenchpresscustom.com.

Quote a Natural Raw Creator 2.0.

Frequently asked questions

What is the carbon footprint of a Stanley/Stella t-shirt?

Stanley/Stella lists the Creator 2.0 at 2.28 kg CO2 eq cradle to gate in dyed colors and 1.83 kg in Natural Raw. Through to end of life, including decoration and use, it is 4.08 kg and 3.63 kg.

How much water does a Stanley/Stella shirt use?

The Creator 2.0 is listed at 1.09 cubic meters of water cradle to gate in dyed colors, about 288 gallons, and 0.66 cubic meters in Natural Raw, about 174 gallons.

Are Stanley/Stella shirts GOTS certified?

Stanley/Stella's product data labels 20 styles, including the Creator 2.0, as GOTS organic. Most fleece styles are labeled GOTS "made with 80% organic cotton", because they include 20% recycled polyester.

Is Stanley/Stella a Fair Wear member?

Every Stanley/Stella product in their data carries the Fair Wear logo and links to Stanley/Stella's brand page on the Fair Wear Foundation website, where the details of their membership are published.

Where are Stanley/Stella shirts made?

Every one of the 46 styles in Stanley/Stella's product data lists Bangladesh as the country of origin. Each product also carries the Fair Wear logo, linking to Stanley/Stella's page at the Fair Wear Foundation.

Which Stanley/Stella color has the lowest impact?

Natural Raw. On the Creator 2.0 it is listed at about 20% less carbon and 39% less water cradle to gate than the dyed and white colors.

Everything here is decorated in-house in Santa Fe Springs. Pick a method to see the service page and its live pricing guide.

Ordering with us

  • Free digital proof on every order; production starts only after your written approval.
  • Backed by our quality guarantee.
  • Screen Printing: from 36 pieces, ready about 2-3 weeks after art approval
  • DTG Printing: no minimum, ready about 2-3 weeks after art approval
  • DTF Transfers: from 12 pieces, ready about 2-3 weeks after art approval
  • Embroidery: from 24 pieces, ready about 2-3 weeks after art approval
  • Pickup in Santa Fe Springs (Mon-Fri 8am-4pm PT) or shipping nationwide.
  • Rush available depending on the schedule. Tell us your date in your quote request.

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